The Making of the Johnny Depp Experience

Role: Video Producer, Videographer, Video Editor, Photographer

BAUART, partnering with Johnny Depp and Pantheon Art, approached TAIT to immerse visitors in Johnny's world and introduce him publicly as a visual artist. To help tell this story, TAIT was also engaged to produce a series of video content that would help market the experience to fans. A Bunch of Stuff, the Johnny Depp Experience “uncovers a never before seen side to Johnny Depp through his artwork and personal belongings.”

Photo by Dom McGee

Scope Breakdown

As the Video Producer on this project I was responsible for collaborating with the client and TAIT marketing leadership to coordinate film shoots for documenting the build/load-in, as well as the opening of the experience, officially called A Bunch of Stuff. Additionally, I managed in-house resources and scheduled shoots over the course of two months. These shoots allowed us to capture detailed footage of the installation, the opening celebration, and the open-to-public hours of the activation. We capped production with several interviews in the space featuring key stakeholders.

For Post-Production, I handled all of the editing which included the creation of a 5-minute making of story, two sizzle reels for internal/external use, a separate 4-minute highlight for an internal audience, and a 2-minute award submission case study video. All of which required various delivery formats for social, web, and specs from award submission sites.

You can read more about this project here:

https://www.taittowers.com/work/bauart-a-bunch-of-stuff-johnny-depp

https://www.taittowers.com/the-making-of-a-bunch-of-stuff-johnny-depp-immersive-exhibition

https://www.abunchofstuff.com/

  • Video Pre-Production

    • Creative Development

    • Scheduling

    • Shot Lists

    • Coordination with Vendors

    • Coordination of Internal Video Team

    • Equipment and Gear Management

  • Video Production

    • 11 Shoot Days - Load-in/Build, Behind the Scenes, Party, Activation, & Interview Capture

    • Oversight of Internal Video Team

      • 3 Total Videographers (myself included)

    • Behind the Scenes Photography

    • Coordination with Client Video Team, Go Xeus

  • Video Post-Production

    • Post-Production Editing

      • 1 4-minute Project Highlight

      • 1 5-minute Making Of Mini-Doc

      • 2 Sizzle Reels for Internal/External Use

      • 1 2-minute Award Submission Case Study Video

    • Color Correction/Color Grading

    • Sound Mixing

    • Transcribing/Captioning

  • A close up of a sketch that would later inspire the Johnny Depp Experience

  • A screenshot of one of the people from the Johnny Depp Experience being interviewd

  • A film crew mics an interview subject

  • A videographer, Eric, holds a camera up above his head to get the shot

  • A photograph featuring a drape that says "A Bunch of Stuff" the official name of the Johnny Depp Experience

  • A film crew interviews the Founder of BAUART